Trapstar: Tracing the Iconic Brand's Story

Trapstar History

When it comes to the world of high-fashion-meets-streetwear, it's hard to go wrong with Trapstar. The brand, renowned for its bold designs and stylish urban vibe, has grown from a small London venture into a global icon in the fashion scene. But how did Trapstar achieve such exceptional growth and success? In the following blog, we’re going to take a look at the origins and the creative minds behind this cult favourite, and the concept that powers its allure. Let’s dive in!

What is Trapstar?

Trapstar was founded in 2008 in London's Notting Hill area, a vibrant multicultural hotspot known for its annual carnival. The creation of the brand was driven by the three founders' love for fashion and streetwear, combined with their aspiration to create something unique, distinct and appealing to a younger and more diverse demographic. 

The three founders - Mikey, Lee and Will - started out by making t-shirts, which they sold to their friends and wore themselves. With the help of word-of-mouth in London - as well as firm encouragement from their friends - the trio established their brand and began venturing into other forms of streetwear, including jackets, coats, and tracksuits. 

But it’s important to note that Trapstar isn't just about fashion; it's a cultural statement. Combining elements of high fashion, streetwear, and London's rich and diverse culture, the brand curates clothing lines that have a visible narrative, one which speaks to the lived experiences of urban youth. From t-shirts and hoodies to Trapstar jackets and coats, each piece is more than just a fashion statement: Trapstar pieces symbolise London’s rich and diverse culture. 

Despite the brand having such strong links to the city of its founding, Trapstar’s appeal is universal, having been spotted on celebrities from Cara Delevigne to A$AP Rocky.

Who Owns Trapstar?

Trapstar is the brainchild of Lee Trapped, Mikey Trapstar, and Will Trapstar. The trio, who originally come from West London, were friends before they were business partners. Having always shared a passion for the culture and fashion of their city, this shared vision and collective ambition was the driving force behind the launch of the brand.

Where to Buy Trapstar UK

If you’re looking to buy Trapstar online, we at Hype Locker offer a curated selection of high-fashion and streetwear brands, making us a trusted platform for purchasing authentic Trapstar clothing.

We’d strongly recommend avoiding purchasing Trapstar from third-party platforms like Depop and Ebay, as counterfeit Trapstar pieces can be found in every corner of the internet.

Remember, by purchasing authentic products, not only are you investing in high-quality fashion, but you're also supporting the original creators and contributing to the longevity of the Trapstar brand. It's a small way to honour the creativity, passion, and hard work that goes into every Trapstar piece.

The Bottom Line

Through their creative designs, authenticity, and commitment to their modest roots, Trapstar has cultivated a dedicated and passionate fan base, as well as cult status amongst both streetwear enthusiasts and the influencer-sphere alike. 

Their blend of fashion, culture, and community is what gives Trapstar its cult status; one that doesn't just follow trends but sets them. It's a brand that embodies the spirit of a 'Trap Star' - a testament to the power of resilience, the magic of creativity, and the strength of community.


Where is Trapstar based?

Trapstar is based in London, United Kingdom. The brand was founded in the Notting Hill area, a cultural hub that has greatly influenced the brand's aesthetic and ethos. Although it's now a global brand with a far-reaching influence, Trapstar continues to draw inspiration from its roots in the heart of London.

Where is Trapstore located?

The flagship Trapstar store is located in Notting Hill, London, on Portobello Road.

What is a trap star?

A 'trap star' refers to an individual who, despite challenging circumstances or hardships, manages to succeed and rise above their struggles. This term embodies the spirit of resilience and tenacity, traits that form the core ethos of the Trapstar brand. In the context of Trapstar, a 'trap star' is someone who embraces the hustle, turns adversity into advantage, and lives a life of authenticity and ambition.